AgedSocialsby SocialStore
EN
English简体中文繁體中文עבריתTürkçeفارسیРусский
YouTube

How to transfer YouTube channel ownership Step by step, without losing the channel.

A YouTube channel cannot be handed over by sharing a password safely. The clean way is a Brand Account: the new owner is added, waits out Google's security period, and then becomes primary owner.

6 min readPublished October 13, 2026Reviewed by SocialStore Operations
Start reading More Guides
Reviewed by SocialStore OperationsWritten from our own request, verification and transfer workflow. See editorial standards.
How to transfer YouTube channel ownership Step by step, without losing the channel.: AgedSocials illustration
AgedSocials illustration. Not a live inventory screenshot.

Ownership of a YouTube channel follows the Google account behind it. If the channel sits on a Brand Account, owners can be added and removed without anyone sharing a personal Google login.

1. Make sure the channel uses a Brand Account

A channel tied directly to someone's personal Google account cannot be transferred cleanly. The seller first moves it to a Brand Account in YouTube's advanced settings. A channel already on a Brand Account shows a Manage permissions option in the Google account's Brand Account settings.

2. Transfer steps

  1. The seller opens the Brand Account settings and chooses Manage permissions.
  2. The seller invites the buyer's Google account with the Owner role. The buyer accepts the email invitation.
  3. Google requires a new owner to have been an owner for 7 days before becoming primary owner. Plan the payment around this wait.
  4. After the wait, the seller transfers primary ownership to the buyer.
  5. The buyer removes the seller and any other managers, and checks the channel's recovery email and phone.

3. Monetization and AdSense

  • Earnings go to the AdSense account linked to the channel. The buyer links their own AdSense account in YouTube Studio → Earn.
  • Changing the linked AdSense account can trigger a review of a monetized channel. Expect a pause rather than an instant switch.
  • Monetization depends on the channel continuing to follow YouTube's policies; check the requirements in YouTube monetization requirements.

4. Buyer checklist

  • Ask for a screen recording of YouTube Studio: subscribers, watch hours, revenue and any copyright or Community Guidelines strikes.
  • Check the analytics yourself after you are added as an owner, before primary ownership moves.
  • Use escrow and release payment only after you are primary owner and the seller is removed.
  • Estimate what the channel can earn with the YouTube money calculator using its real RPM.

Looking for a channel? See YouTube channels for sale.

Frequently asked questions

Can you transfer a YouTube channel to another account?

Yes, if the channel is on a Brand Account. The current owner adds the new Google account as an owner, and after Google's 7-day wait transfers primary ownership.

Why do I have to wait 7 days to become primary owner?

Google requires a new owner to hold the owner role for 7 days before becoming primary owner, as a security measure against account takeovers.

Do subscribers and videos stay after a transfer?

Yes. Ownership changes the people who manage the channel; subscribers, videos, comments and the channel URL stay the same.

Does monetization continue after transferring a channel?

The buyer links their own AdSense account. That can trigger a review, so a short pause in payments is normal.

Prepare Account Inquiry Telegram