Instagram text limits
| Field | Limit |
|---|---|
| Caption | 2,200 characters |
| Hashtags per post | 30 (the long-standing limit) |
| Bio | 150 characters |
| Name | 30 characters |
Only about the first 125 characters of a caption show in the feed before "more", so put the hook first. Instagram can change its limits; if a post fails, check the app.
Why Instagram removes your line breaks
Instagram often collapses empty lines, so a caption written in short paragraphs arrives as one block. The fix fills each empty line with an invisible character (a Braille blank, U+2800) that Instagram keeps, and removes trailing spaces that also break the spacing. Your words are not changed.
Caption tips
- Lead with the most important sentence; the rest hides behind "more".
- Use a few relevant hashtags rather than the maximum.
- Style a heading with the Instagram font generator, but keep key information in plain text.
Measure how posts perform with the Instagram engagement rate calculator, or grow reach with Instagram services.
Frequently asked questions
How many characters can an Instagram caption have?
Up to 2,200 characters. Only about the first 125 show in the feed before the caption is cut with "more".
How many hashtags can I use on Instagram?
The long-standing limit is 30 hashtags per post. Using a few relevant ones usually works better than the maximum.
How do I add line breaks in an Instagram caption?
Write the caption here, tap Fix line breaks and copy, and paste it into Instagram. Empty lines are filled with an invisible character so Instagram keeps them.
How long can an Instagram bio be?
150 characters. The counter shows whether your text fits.
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